High school athletes earning money from autograph sessions, social media advertisements and TV commercials is currently permitted in 10 states.
AUSTIN, Texas — On Monday, the Texas High School Coaches Association (THSCA) announced a partnership with Eccker Sports – an organization specializing in educating athletes, coaches and families on name, image and likeness.
The THSCA said multiple times in a round table moderated by KVUE’s Tyler Feldman the organization is “not promoting” name, image and likeness at the high school level, but it does acknowledge that drastic changes, including high school athletes earning money from endorsement deals, could be on the way.
“We have two different sets of lobbyists who have made us aware of proposals that will be rolled out in the legislative session,” said THSCA executive director Joe Martin. “There’s a concern that one of them will be high school athletes are allowed to participate in NIL in