If the development toward herd immunity unfolds as expected, then the united states could see a relatively fast pickup in demand for home travel someday this summer. Of course, our calculations assume no massive surprises, such because the emergence of variants resistant to the vaccines or a short-lived immunity from the vaccines, which could cause COVID-19 to linger. The evaporation of international travel hit some regions very hard. In Europe, the Middle East, and Africa, only 10% of air travel is home. Airlines and resorts should inspire potential customers and trigger a need to travel by being lively on social media and travel inspiration channels. The pandemic has refocused people’s attention on their native communities.
- A Covid vaccine may save jobs and kickstart the rescue of the resort and hospitality sectors.
- Even outdoors travel, we don’t yet know which brands, which businesses will come again from this — or when.