Ever since the pandemic, companies by and large have shifted to the digital platform to reach to their target market. This is also their way to boost their cause. Such is the case of the local arm of Yamaha.
Yamaha Philippines recently launched the digital version of the Yamaha Safety Riding Program—its advocacy toward safe and proper riding etiquette.
Fit for the new normal scenario, the Yamaha Safe Riding Science Program has turned its face-to-face seminars into digital webinars.
Now running for more than two decades, the Yamaha Safe Riding Science Program has initiated hundreds of activities across the archipelago—equipping riders with the right information and knowledge at no extra cost.
Be it beginners, experienced riders, Yamaha club groups, aspiring riders, mothers, couples, company employees, traffic enforcers, and even military personnel, the Yamaha Safe Riding Science Program has reached out to numerous riders